Model Man - Ketones
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posted 03 Dec 2018 by Krister Axel
The perfect example of effective multimedia: the song, and the video, share a sense of urgency and production mastery.

It is a fascinating sense of imagery, via some wonderful choreography from Aaron Sillis. I look at this video as a broad metaphor for the cycles of consumerism and enemy-spotting that seem to be crushing us under their weight right now.

It’s a downtempo track, which means a beat-driven primacy and lots of digital energy: the swirling caverns of reverb, the synth washes, and some acoustic piano to tie it all together. This is a powerful message, shot on gorgeous 16mm film, that is sure to leave you just a little bit different than you were before you saw it.

Ketones, the latest from brothers Model Man, is the perfect example of effective multimedia: the song, and the video, share a sense of urgency and production mastery.

Model Man (brothers Mark and Rob Brandon) are pleased to announce their new single, Ketones. This intense video depicts a mysterious scene where a protagonist finds himself in the midst of a ritualistic shootout with the participants locked in a dance to the death. They are based in London.

About the Author

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Krister Bjornson Axel

Morristown, New York

Paris, France. Madison, Wisconsin. Los Angeles. Ashland, Oregon. Ottawa. I write music, I write about music, and I write code. See also: photography, prose, podcasting. I have 1 gorgeous wife, 2 amazing kids, and many interests.


Recent Awards: 2020 ND (Photo) Honorable Mention, 2020 Accenti Writing Contest Finalist


Read my poetry here.