Edgy Electro Pop from Los Angeles. - SUGR?: Make It Hurt
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posted 15 Oct 2019 by Krister Axel
The refreshing delivery of unexpected robot-harmony, deep syncopation, and an edgy vocal delivery.

SUGR? is a guy from LA who lost his job, started gaining weight, and decided to work on one last creative endeavor to save his soul. His style of production joins a talent for immersive sonic complexity with a feel for both indie pop and electronic beat-making.

The result is the musical equivalent of cold water to the face, in the refreshing delivery of unexpected robot-harmony, deep syncopation, and an edgy lead vocal. Along with a marriage between acoustic pop and electronic groove that is perfect for fans of Avicii, Make It Hurt delivers a massive sonic punch that is sure to keep fans coming back for more.

SUGR? just released debut EP Oh, Death. This song is featured on our Groovy Summer playlist.

About the Author

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Krister Bjornson Axel

Ashland, Oregon

Paris, France. Madison, Wisconsin. Los Angeles. Ashland, Oregon. Ottawa. I write music, I write about music, and I write code. See also: photography, prose, podcasting. I have 1 gorgeous wife, 2 amazing kids, and many interests.


Recent Awards: 2020 ND (Photo) Honorable Mention, 2020 Accenti Writing Contest Finalist


Read my poetry here.